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Tag: Pirelli

The impact of Social media on the F1 Grid

We all know how much F1 has shifted over the last few years towards becoming more transparent and giving greater insight into the lives of the teams and their drivers. However, how much of this is actually as positive as we think it is?…

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Driver Line-up, Belgian GP and Conspiracies

The end of the long-anticipated summer break proved to be shocking and overwhelming for the teams, drivers and fans alike.

Marketing in Motorsport The Right Formula

There is no denying that as human beings there is an innate part of us that thrives on the thrill of danger.

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